Thursday, January 28, 2016

Pinterest Tips for Bloggers

Good morning, friends!  I have a fun post to share with you today all about my most loved and most hated social media channel: Pinterest.  I don't know about you, but my relationship with Pinterest definitely ebbs and flows: some days I love pinning outfit after outfit, dessert after dessert, and other days I realize I haven't logged in for weeks.  I used to love "old Pinterest" where who you followed was what you'd see (and in the order they pinned it), but now with Promoted Pins, Pinterest has become so much less organic that it's become harder to get your pins "noticed" (without paying for it).  That's where we need to help each other; we need to share tips and get our little blogs' pins more viewed!  Before I continue any further, I fully acknowledge that I am not the most educated Pinterest user or the Pinterest user with the most followers, but I have found that the five tips below work for me, and I simply want to share them with all of you in hopes of gaining some success, as well.
1. Create boards by season and rearrange them frequently.  I used to have a single board for holidays and outfit inspiration, but now, I separate them so that followers looking for something specific can find it more easily.  Always move the most seasonally relevant boards up to the top, too!
2. Get holiday or seasonal content out there early.  Pinterest users are not looking for Valentine's Day inspiration on February 13th; they're looking for it right after Christmas ends.  Make sure you're posting holiday content at least a month before said holiday on your blog and sharing it on Pinterest then.  Even if you have a generic board that has something related to a pertinent holiday, change the cover of that board so that viewers will see it.  For example, on my "Blog it" board, I am currently featuring my "Tax Tips For Bloggers" post since tax time will soon be on the horizon!

3. Use frequently searched words to boost your descriptions.  Just posted something awesome on your blog and can't wait to share it on your Pinterest page?  Search a generic title idea, like I did for "hand scrub" below, and see what other words and phrases users are searching for.  I went from calling this pin "Pumpkin Spice Latte Hand Scrub" to those detailed descriptions below to get more search views.
4. Join group boards.  This is a fun way to find new people to follow who share the same interests as you as well as gain new followers yourself.  PinGroupie is a great resource, and usually if you comment on a group board and ask to be added, the admins will happily add you.

5. If it fits on more than one board, then pin it more than once.  Like I said before, Pinterest is far less organic than it used to be.  If you posted the same photo to two or three boards within 5 minutes, your followers would see those photos back to back.  Now, it can be hours or days before that pin appears to them, so why not double or triple your chance of being seen by adding a pin to more than one board.  I added the pin below to my fall holidays and DIY boards and created different descriptions to be seen on more pages and in more searches.
There you have it.  Like I said, this is what has worked for me, and I hope it works for you.  Here's my Pinterest page if you'd like to check it out - I'd appreciate it!  Good luck "going viral!"

  • Do you use Pinterest?
  • Do you have any suggestions for your fellow bloggers?

24 comments:

kerri @ cheshire kat said...

these are great tips! i am kinda over the promoted stuff too - i just preferred the OG pinterest :) but i def still use it every so often to get inspired!

xoxo cheshire kat

BLovedBoston said...

I'm with you - not the most seasoned pinterest user for my blog even though I love pinning other things!! Thanks for these tips! xo, Biana

Jenn said...

These are great! I don't use Pinterest nearly enough to support or promote my blog, but I should.

The Girl who Loved to Write said...

I definitely need to up my pinterest game..thanks for the motivation and the tips!

Chesson {A Southern Twenty-Five} said...

I miss the old pinterest, too! I miss seeing just the stuff from the people & boards that I followed. These are all good tips!

Amanda {Kids and Cabernet} said...

These are great tips! I pin from my blog on occasion, but am not the best at it. Thanks for this!

Caitlin Elizabeth said...

These are great tips! I occasionally will pin something from my blog but that's about it, I really need to step up my game!

Veronica-VeroSays! said...

Love Pinterest! Thanks for sharing!!! Xo

Missy said...

Great tips! I am with you, I miss the "good ol days" of pinterest!

Carly Messmer said...

Great tips! I agree with disliking sponsored pins, it's so hard to find what I want to see on Pinterest anymore!

Rebecca Jo said...

I dont use Pinterest in the best way I know I could... only as a time waster :) haha

Kate at Green Fashionista said...

Awesome tips gurlie! It used to annoy me that I'd see an influx of "pinspiration" rushing the next holiday, but it totally makes sense especially if people are looking to DIY and need to plan ahead. I go hot and cold with Pinterest, but need to get back at it. One of my favorite sites ever :-D
Green Fashionista

Simply A Rough Draft said...

I think you read my mind! I'm a new blogger and was just talking to a friend about this yesterday. Thank you for your insight! I have so much to learn!

Kari said...

I haven't had a whole lot of luck with Pinterest, unfortunately. I get far more with Instagram! I don't like the "new pinterest" either.

Lily A. said...

These are some wonderful tips, I'm going to organize my boards very soon! Thanks, Meg!
xo, Lily
beautywithlily.com

Lauren Honeycutt said...

I feel the same way about Pinterest--some days it's great and some days I think, "What is this crap on my feed?" Thank you for the awesome tips!

Jacquelyn @ Due South said...

I miss old Pinterest too. I actually tried a promoted pin for Artsibaby and I wasn't happy with the results at all. It was a lot of money for not much interaction. Anyway, I'm going to check out PinGroupie!

Jen said...

I need to get on the Pinterest bandwagon, I have one but I just don't use it very often.

Caitlin Elisabeth said...

these are great girl and ugh yes i def miss the old pinterest as well! so glad i found your blog though :D

Emily said...

Clearly I need to up my game in the Pinterest department. Great tips to get our content better noticed!!

Macy V said...

This post is great! I went through and redid all of my boards a few months ago and it has helped me so much.

AiringMyLaundry said...

Great tips, thank you! I'm working on building my Pinterest page more.

Christina Lea Loves said...

I do miss the old Pinterest too - I loved always seeing what other people picked on the regular not just sometimes!

Kelsey @ The Peacock Roost said...

Great tips girly! I definitely miss the old Pinterest, I hate all the paid posts. Thanks for sharing!
Kelsey
www.thepeacockroost.com

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